I have made a poster for A Soul's Redemption and have put information that I think is relevant on it. I have put the Tagline that I thought of when we were making the one page pitch which was "Even the kindest of hearts can be tainted". This gives the audience the idea of good vs evil which is using Barthes code of oppositions. The reason I think this is because it shows how powerful someone's dark side can take over them and cause their pure heart never to be the same again. Another thing I put on the poster which I thought of was "A battle you can't escape". This is because it is mental and there is no way of escaping your own mind. However, a person who has yet to watch the movie may become curious to what this means which will drive them to watch it.
In addition, I used the colours black and pale brown to get the general mood of the film across. The colour black people is known to symbolise mystery and the unknowing. But the colour black also known to represent that things are hidden and not in the limelight meaning the struggle to show ones true feelings. This links to black giving off negative energy. This relates to our film because our main character is hiding away not wanting to be seen and throughout the film shows distress along side having to grieve the loss of his family. Also, as shown in the film having to accept the help of a family friend and not push them away. This means he has to tell them what he has been keeping a secret. While the colour brown symbolises nature which links to our film being set in a wood.
Moreover, I chose to put two pictures of the main character on the poster because he is the centre of the whole film. When choosing the pictures to use I decided to do one with his normal human eyes and another with devil eyes. I chose to do this to show contrast between Bertie's good side and evil side. Otherwise, it may of not been clear to the audience. As well as it made the poster more scary and put the genre of the film across clearly. To edit the eyes I used a photo edit website called ribbet. I used a brush to go over the eyes in black and changed it's thickness after fully colouring it in to get the outline of the eyes smoother. Then I changed the thickness of the brush to 5 and the colour to white to add a white dot. This makes it looks like he has actual back eyes rather than no eyes at all.
Another thing which I have made sure to put across on the poster is the narrative and the mise-en-scene. The is shown in the pictures I have used which indicates that it is set in a wood. This is common in thriller films and used a lot. The reason for this is because it is a mysterious place and somewhere which is easy to get lost meaning many hidden dangers. While the narrative is shown slightly through the pictures because one shows a young boy looking alone with no emotion. While the other shows a pair of worried eyes but shown as the devil. This shows how the devil is in control but the boy is still within the body wanting help. This proven by his facial expression which shows a scared and worried look.
Furthermore, another thing that I put on the poster was the release date. The reason for this is because the whole point of a poster is to advertise our film. This means that the date is a crucial part of it because otherwise the people looking at it won't have any idea to whether it is released yet or if it came out a while ago meaning they may need to wait until it comes out on DVD.
Finally, the reason I have created this poster is because it promotes our film and is easy to put in places both inside and outside. For example, on high streets, high traffic areas, bus stops, inside shopping centres and shops It could also be shown in newspapers and magaznes. Therefore, more people will see it.This shows good use of marketing because posters build the anticipation of the film, reach a wide audience and inform the audience on the narrative.
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